I’m Mark Joseph Obcena,
and this is Keetology.

I'm a Graphic Designer and Applications Developer from Manila, and Keetology is a site dedicated to design, development and everything awesome.

Contact Me

If you want to get in touch, send me an email at markeeto-nospm@gmail.com (be sure to take out the nospm part) or ping me up @keeto via Twitter. I also prowl some Freenode channels, so send a /msg to keeto.

Keeto-Fu

I specialize in application development for small and medium-size companies. My tools of trade are Javascript, HTML, CSS, and PHP, and I’m also well-versed in Lua, Ruby and Python.

I'm a strong believer in open-source, and I regularly contribute to several open-source projects like MooTools, Appcelerator Titanium, Deck and Raccoon.

My Graphic Design experience spans several areas, including editorial design, identity and branding, and advertising graphics. My love though, will always be with magazine and poster design, because print always rules.

When I'm not busy coding, I also work as a freelance writer.

The Site

Keetology started out as a lightweight tumblelog on some hosted site and grew into this madness you now see.

Keetology comes from Keeto, which in turn comes from Markeeto—a moniker given by my friends that retains the ruggedness of my original one-syllable name and fuses it with the cutesy feeling you get when hugging a plush toy.

No, the Keetology logo isn’t Japanese (it isn’t Korean either): it’s just Roman characters spelling the word “kito” rendered in the fantastic Technique BRK font by Aenigma. In Japanese, 企図 (きと) means “a project, plan or scheme.”

Colophon

This fifth version of this site’s design, codename Likabôk, was inspired by moist earth, depression, and by the number “27.” Everything was coded in HTML5 valid markup and powered by MooTools.

Typeface for the headers and essential texts are set in Titilium 800 and 900, a beautiful open-source font from Campivisivi. The site's magical font-rendering is done using Cufón, a fantastic typography library written by Simo Kinnunen.

This site is powered by Raccoon, the JavaScript Server-Side framework and is hosted by Pumppumedia, kickass hosting from my friend Jabis Sevon.